Year 11 Media students were given a brief to come up with a creative idea for a tv commercial influencing the community not to litter their chewing gum. The students worked in small groups to develop their idea and present it to a judging panel made up of Parish Representatives and Channel Television Producers. 

The winning team were then offered the chance to film, produce, direct and star in their own 'Stop the Drop' chewing gum commercial. The commercial was then broadcast on Channel Televison in conjunction with the Parish of St Helier's Stop the Drop Campaign.